Tata Communications, führender Anbieter von „A New World of Communications™“ ist das erste Unternehmen, das eine 4K-Live-Übertragung einer Formula One-Veranstaltung realisiert hat. Dieser Meilenstein wurde während eines Trainings beim FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX 2014 erreicht. Die Live-Inhalte wurden End-to-end über das Global Video Connect Network von Tata Communications an die Technikzentrale des Formula One Managements in Biggin Hill (UK) übertragen. Eine ausgewählte Gruppe von Broadcastern erhielt eine Live- Demonstration der Möglichkeiten von 4K-Übertragungen der nächsten Generation, die über optische Glasfaserkabel erfolgt, sowie einen Ausblick auf die Zukunft von 4K-Sportübertragungen.
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Tata Communications achieves first ever live 4K feed of a Formula 1® event over fibre
4K feed from practice session 1 at the 2014 FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX to Formula One Management“s Technical HQ in the UK carried over Tata Communications“ Video Connect Network
London, UK – September 22nd 2014 – Tata Communications, a leading provider of A New World of Communications™, continues to drive technology innovation by becoming the first company to deliver a live 4K feed from a Formula 1® event. This landmark was achieved during practice session at the 2014 FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX, where live footage was delivered end-to-end over Tata Communications“ Global Video Connect Network, to Formula One Management“s (FOM) Technical HQ in Biggin Hill, UK. Demonstrated to an exclusive group of broadcasters, the live delivery highlighted the next generation 4K broadcast capabilities afforded by fibre-optic cable, as well as illustrating how the future of 4K sports broadcasting could look.
Mehul Kapadia, Managing Director F1® Business, Tata Communications, says, „Last year we were able to showcase our broadcast capabilities by transmitting a live JPEG 2000 feed from the same Grand Prix in Singapore. This year we have taken a huge step in next generation broadcast with the first-ever transmission of a live 4K feed from a Formula 1® event. It is another milestone in our journey with Formula One Management and shows the real potential of sports broadcasting over our Video Connect Network, as well as the quality and speed by which it can be delivered.“
4K broadcasting promises ground-breaking definition, but also presents the challenge of significantly increased bandwidth demand. Typically, Tata Communications provides 120 megabits per second (mbps) for JPEG 2000. During the Biggin Hill showcase, Tata Communications provided 500mbps for a single feed, a capability that was only made possible thanks to the company“s global Video Connect network, delivering video and converged IP services seamlessly for high quality sports events.
John Morrison, Formula One Management“s Chief Technical Officer, says, „Formula 1® racing is the pinnacle of cutting edge technology, and provides the ultimate showcase for innovation. 4K is an exciting new technology which could have great potential when it comes to sports broadcasting. We are focussed on given F1® fans the best possible experience, which is why we are pleased to be supporting Tata Communications in bringing 4K closer to reality.“
The live demonstration also highlighted the global capability of Tata Communications“ dedicated Video Connect Network which affords 4x redundant connectivity between source and destination, while ensuring zero packet drop for a smooth viewing experience. The network also offers ready connectivity to key media hotspots globally including stadiums, teleports, broadcasters and direct-to-home, cable and over-the-top service providers. In a world where customers have more choice than ever before when it comes to content consumption, Tata Communications specialised media network helps deliver a high-quality service regardless of the location, format and bandwidth required.
Kapadia continues, „Consumer demand for high quality and live content across different platforms is now the norm and with the emergence of bandwidth hungry production workflows, especially that of 4K broadcasting, quick turnarounds and availability of content across multiple platforms are hygiene factors for content owners. Having the world“s only wholly-owned global fibre-optic ring of super-fast cables means that we are able to fully exploit the potential of new technologies such as 4K, from locations across the globe; and give broadcasters and content owners the ability to reach an ever more demanding audience with ever higher quality content.“
In February 2012, Tata Communications signed a deal with Formula One Management to deliver world-class connectivity to all Formula 1® race locations over its global network, the largest in the world. Tata Communications also provides hosting and content delivery services to Formula1.com, which is accessed by tens of millions of fans around the globe throughout the racing season. A recent video discussing the partnership can be viewed here.
Über Tata Communications
Tata Communications ist ein weltweiter Anbieter von Kommunikationslösungen. Das Unternehmen ist besonders in Schwellenländern stark aufgestellt. Multi-nationale Konzerne und Service Provider werden mit hochmodernen Lösungen (managed solutions), einem global verfügbaren und pan-indischen Netzwerk und umfassender Expertise unterstützt. Endverbraucher sind ebenso die Zielgruppe von Tata Communications auf dem indischen Markt.
Das weltweit verfügbare Netzwerk von Tata Communications umfasst eines der modernsten und größten Tiefseekabelnetzwerke und über 400 PoPs. Mehr als 200 Länder werden verbunden. Weltweit unterhält der Anbieter rund 1 Million Quadratmeter Fläche für Rechenzentren und Kollokationsräume. Tata Communications ist führender Anbieter in Schwellenländern wie etwa in Indien bei Datendiensten für Großunternehmen.
Weltweit gehört das Unternehmen zu den führenden Anbietern von Lösungen zur Sprachübertragung weltweit. Dazu kommt eine Reihe strategischer Investitionen in Netzbetreiber: in Südafrika (Neotel), Sri Lanka (Tata Communications Lanka Limited), Nepal (United Telecom Limited) und, vorbehaltlich der Genehmigung durch die chinesische Regierung, in China (China Enterprise Communications).
Tata Communications Limited ist an der Börse in Mumbai und der National Stock Exchange of India notiert. ADR (American Depository Receipts) der Aktie sind an der New Yorker Börse notiert (NYSE: TCL).
www.tatacommunications.com
Firmenkontakt
Tata Communications
Herr Tim Masih
20 Old Bailey
EC4M 7AN London
+44 (0)78330 43779
tim.masih@tatacommunications.com
http://www.tatacommunications.com
Pressekontakt
Hill+Knowlton Strategies GmbH
Janine Donath
Darmstädter Landstraße 112
60598 Frankfurt am Main
069 9736215
janine.donath@hkstrategies.com
http://www.hillandknowlton.de
Author: pr-gateway
